I talk to many companies in the digital forensics space, clients and prospects, who are considering blogging but are not sure how to go about doing it. Some have blogs, but only write entries once every few months. (Hint: this is not enough to drive traffic to your site.) Others’ blogs are little more than…
Tag Archive: brand awareness
Making time for content
Over the last few weeks, I’ve been buried in work. So have my clients. The economy has everyone skittish, because our prospects aren’t buying like they did five years ago. Even the fact that the digital forensics field is increasing in popularity doesn’t guarantee customers. So, we’re all busy. There are things we’d like to…